ARTmania 2010 – interview with Claudiu Stanciu – Press / ARTmania Events

This summer don’t miss this festival in Transylvania, starting Friday, 13 August: ARTmania 2010. After 4 successful editions, the Romanians are organizing in the city of Sibiu the 5th edition with artists like Serj Tankian, the sisters of mercy, Kamelot or Dark Tranquility playing during the 2 days of live shows (+1 additional day of events). Claudiu Stanciu, from the Press department of ARTmania Events responded to our questions. You can find more below:

1. Hello and thanks for taking some time to respond the questions!
Hello everyone and many thanks to officialconcerts.com for promoting our ARTmania Festival.
2. Can you make for our readers a short history of the ARTmania Festival? How the idea appeared, how it evolved and how can be described now, in 2010?
ARTmania 2006 posterThe ideea appeared in a medieval fortress in Transylvania back in 2006 when its gothic architecture was bored to live inARTmania 2006 silence. A young girl was thinking in the Small Square about a music festival and she wrote an email to HIM management, asking them to send the band to Sibiu. After some discussions with the local administration the first series of rock concerts happening right in the center of the city were approved. Alongside HIM, Amorphis, Carmen Gray and Silentium accepted the challenge and the first edition of ARTmania Festival was up and running.
“After spreading a gentle breeze of melancholy over the world with their Love Metal sound that brought them the status of super-star icons, H.I.M shed the “Dark Light” over Sibiu, the medieval city located in the very heart of Transy
lvania, a place full of history and legends. H.I.M, performed for the first time in Romania at ARTmania Festival and chose to include Sibiu in the Dark Light world promoting tour attracted by the town’s exquisite beauty, located at the foot of the Carpathian Mountains.”
ARTmania 2007 poster2007 was officially declared the golden year of Sibiu also called The European Capital of Culture. That meant a sold outARTmania 2007festival, fully crowded Large Square (10.000 attendees) with Within Temptation, Anathema, My Dying Bride, Tarot, The Gathering and After Forever playing loud music in Sibiu. 2007 was an extraordinary year for the town of Sibiu and ARTmania Festival. The ‘07 edition received the largest media exposure and number of participants. There were 10.000 people in the Large Square.
In 2008 ARTmania Festival happened indoor in a big tent (4.000 attendees) with an already formed fan core enjoying Tiamat, Lacrimosa, Aqua de Annique, Leaves’ Eyes, Gamma Ray, Atrocity and more.
The fourth and the biggest ARTmania Festival gathered around 15.000 people on Saturday evening in the Large Square during the Nightwish performance. ARTmania organized alternative events scattered throughout the city, among which Aaron Stainthorpe Photo Exhibition, Live on Canvas / Nightwish exhibition, video projections. With a powerful Martin Audio System ofARTmania 2008
ARTmania 2008 poster90.000 Watts and 280 square meters stage, the setup of the fourth ARTmania Festival edition rocked the city of Sibiu.

It all started on Friday with Tristania, for the first time in Transylvania. Their performance enchanted the crowd. My Dying Bride impressed with their incredible sound, melancholic and perfectly balanced. Thousands of dedicated fans, coming from all over Europe, enjoyed one of the best MDB performances. So indeed, might be the general impression that Sweden is a land of metal, but as Opeth’s Mikael Åkerfeldt said, “you won’t ever see a festival this big right in the middle of the city.”
The second day of concerts had a kick-off start with Subscribe (HU). Pain continued to warm up the crowds just enough to bring on stage the headliner, Nightwish. Fireworks, light shows and Nightwish, those were the ingredients for a magic Saturday evening in the Large Square.“Great gig, great band, great city indeed!” The party ARTmania 2009 postercontinued even after the concerts had ended in every pub and club in the city. During the ARTmania Festival weekendARTmania 2009 the entire city of Sibiu came to life.
3. This year will be the 5th edition of the festival and your line-up is looking great, with Kamelot, the sisters of mercy and Serj Tankian. All these artists are visiting the first time Romania. Was this a criterion in selecting the artists for the festival?
At the beginning of the selection we tried to invite new bands for Romanian public and after the first confirmations we really struggled to arrange only first timers and after six months of negotiations we succeeded in arranging a fresh and beautiful lineup.
4. How many attendants are you expecting this year?
We are expecting more than 15.000 people in Sibiu during the festival weekend. Fingers crossed.
5. Besides the live concerts, your festival also presents exhibitions and other alternative cultural events. Why did you choose to this in combination with rock concerts?

ARTmania 2010 posterBasically, we are trying to promote events directly related to rock/metal culture. Closer or not everything is done for our public enjoyment. As you saw above we had exhibitions with rock stars, about music culture and we will follow this line in the future. Sibiu is well known as one of the cultural heart beat of Romania and we feel obliged to produce a festival suitable for the city atmosphere.
6. Last year you had an exhibition with the works of Aaron Stainthorpe from My Dying Bride. Are you preparing something special this year (referring to the other events, besides concerts).
We are still working on other events during the festival. We will produce an exhibition with the best photos taken during the last four years of the event and a documentary session related to rock culture in the world.
7. You succeeded in a tough economical crisis to keep low the prices for the tickets, bring big bands and artists and overall keeping a high quality for the festival. How was this possible?
The local authorities support our project and we are working hard to get funds from private companies. This year the task was a hard quest. Tickets prices are lower in Romania comparing them to the western part of Europe, but artists fees are not much lower. Not an easy job here.
8. The concerts are taking place in the heart of the city and not in an isolated area. Have you ever had problems with the inhabitants for the noise?
Having the festival right in the center has a lot of ups and downs. We have a strict sound check and concert schedule, a lot of agreements were signed for this matter. And yes, we had some complaints, but the Large Square had more than 100 concerts in the last three years, most of them during 2007 when Sibiu was the cultural capital of Europe and the inhabitants were more or less accustomed with noise for some hours during the summer.
9. I wish you all the best for the festival. Have a great edition! If you have something else to add, please do so.
See you in Transylvania, starting Friday, 13 August. Please visit http://www.artmaniafestival.ro/en/info.html to find out how to get in and there.

Claudiu Stanciu – Press / ARTmania Events / John Harper

Source of photos: ARTmania All the rights reserved to them.

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2 Responses to “ARTmania 2010 – interview with Claudiu Stanciu – Press / ARTmania Events”

  1. [...] This post was mentioned on Twitter by Sonja and Tudy, John Harper. John Harper said: ARTmania 2010 – interview with Claudiu Stanciu – Press / ARTmania Events: This summer don’t miss this… http://bit.ly/c6oWgn #rock #metal [...]

  2. Ovi Sopa says:

    Poze de la Artmania Festival SIbiu 2010 gasiti la adresa :

    http://www.sibiul.ro/poze-sibiu/artmania-festival-sibiu-2010/404/1/

    Filme HD de la Artmania 2010 la adresa :

    http://www.sibiul.ro/sibiu-videos/artmania-festival-sibiu-2010_34.html

    iar actualizari zilnice dupa fiecare concert gasiti la adresa

    http://www.sibiul.ro/concerte-in-sibiu/artmania-festival-sibiu-2010.html

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